Why isn't this selling?
A free email series that finds and fixes the small but mighty problems quietly killing your conversions.
No fluff. No overwhelm. Just real fixes that get your funnel flowing and your offers converting.
And yes — you can start today.
Five days. Five fixes. One funnel that actually works.
You've got something good to sell. But somewhere between the first click and the final purchase, people are dropping off. This series finds out where — and fixes it.
The Hook
If people aren't clicking, your message isn't landing. We'll look at your headline, your opening line, and the first thing someone sees — and make it impossible to scroll past. A great offer with a weak hook is an invisible offer.
The Path
If people don't know what to do next, they won't move forward. We'll map the journey from first click to final action — and remove every point of friction along the way. Your funnel should guide, not confuse.
The Trust
People buy from people they trust. If your follow-up sequence isn't building belief, they won't convert. We'll look at how you nurture — the emails, the timing, the tone — and make sure each one earns a little more trust.
The Ask
A weak or confusing offer kills conversions. We'll sharpen your call to action — the words, the placement, the urgency — so saying yes feels like a no-brainer. No hard sell. Just clarity.
The Experience
The sale isn't the end. If buyers feel ghosted after paying, refunds and regret skyrocket. We'll build a smooth post-purchase experience that keeps them engaged, reassured, and ready to come back.
A funnel is just a system.
What you're fixing here is the flow — from first impression to paying client. But behind that flow, you need the infrastructure: a CRM tracking every lead, automation handling the follow-up, email sequences that run without you.
This series shows you what to fix. If you want the whole system built and running, that's what Lead IT Lab does.
Start the series
Add your details below and head over to your inbox for day one.
Check all folders. Any issues, contact hello@leaditlab.co.uk
"Emma was amazing. So helpful and managed to sort things out for me that I had been struggling with for weeks in a flash. I would highly recommend her services."
Deborah Blignaut
Rather have someone fix it for you?
If you'd rather hand the whole thing over — the funnel, the follow-up, the backend — and have it built properly, that's exactly what I do.